Learn how Room & Board leverages reviews online and in-store
During this webinar, Kimberly Ruthenbeck, Director of Web Customer Experience at Room & Board discusses how the company unifies the voice of the consumer online and in-store to improve the shopping journey, increase sales, and create actionable insights.
Ruthenbeck has been with national home furnishings retailer Room & Board since 1994, serving in a variety of strategic roles and leading teams in the following areas: stores, vendor management, inventory management, and merchandising. Her breadth of experience and passion for the customer has led her to her current role as director of web experience.
Since 2008, Ruthenbeck and her team have developed the website into a best-in-class experience by creating a site that is both intuitive and inspiring. Roomandboard.com has been recognized for its leading-edge presentation of complex product options and customization that have translated to double-digit sales increases online.
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