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Path to Purchase Expo

Sept. 22, 2016

Don’t Let Review Content Go to Waste: Leveraging Syndication to Boost Sales 

Matt Moog, CEO at PowerReviews, and Ken Bausch, VP of Global Digital Marketing at World Kitchen, will lead a session at the 2016 Path to Purchase Expo that will explore:

  • The value of syndicating review content to place customer feedback at the moment of purchase to drive sales.
  • How syndication improves relationships between brand manufacturers and retailers by creating a truly mutual benefit.
  • Ways to use syndicated content to better understand your audience, improve products, and optimize product pages.

Location: Rosemont, IL
Time: 2:00pm-2:45pm
More Information about the Path to Purchase Expo