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26% increase in product sales from tag-based customer reviews

NetShops Case Study
By The University of Nebraska

Overview

The University of Nebraska at Omaha conducted an empirical study on the effects of tag-based customer reviews on NetShops product sales. In addition, NetShops analyzed the conversion effects of using "Top-Rated Products" merchandising pages on their websites, and computed the "Total Cost of Ownership" of setting up and using the PowerReviews reviews solution. The findings to each are presented in this Case Study.


Download Full NetShops Case Study (PDF)