Press Release
PowerReviews Wins 2007 Interactive Media Awards Honors for Buzzillions.com Website Development
Consumer Shopping Portal Recognized for Outstanding Achievement in Retail Category
Millbrae, Calif., October 31, 2007 - PowerReviews (www.powerreviews.com), a leader in customer reviews and social merchandising solutions for online retailers, today announced its online shopping portal, Buzzillions.com, has been recognized for Outstanding Achievement in Website Development by the Interactive Media Awards™ (IMA). The honor recognizes that the project far surpassed the basic standards of excellence that comprise the web’s most professional work. The site was honored specifically for excellence in Retail.
The judging consisted of various criteria including design, usability, innovation in technical features, standards compliance and content. In order to win this award level, the site had to meet strict guidelines in each area — an achievement only a fraction of sites in the IMA competition earn each quarter.
“We are honored to be recognized for our work on Buzzillions.com,” said Jim Morris, VP and GM of Buzzillions.com for PowerReviews. “This award is yet further validation that online shoppers benefit greatly from the social shopping experience upon which Buzzillions.com was built.”
This is the third IMA win for Buzzillions.com in 2007. The site was awarded Best in Class honors in both the Consumer Goods and Ratings/Reviews categories in May 2007.
About PowerReviews™
PowerReviews is an enterprise solutions company that provides customer reviews and social merchandising solutions to multi-channel retailers, driving higher conversion and increased purchase satisfaction. PowerReviews’ patent-pending PowerTags™ technology captures customer opinions in their own words, making reviews more useful for shoppers, empowering them to make more informed and confident purchase decisions. Its customers include Staples, ToysRus, the Wine Enthusiast, NetShops, REI, Ritz Camera and over 100 more. With the introduction of Buzzillions.com, the company has entered the consumer shopping portal market, leveraging its tag-based technology to introduce social navigation and affinity recommendations into the shopping research process for consumers. Based in Millbrae, California, PowerReviews is a privately held company with funding from leading venture capital firms Menlo Ventures and Draper Richards. For more information visit www.PowerReviews.com.To experience the shopping benefits from Buzzillions.com, visit www.Buzzillions.com.
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Editor's Contact:
Lisa Tarter
TidalWave PR
415-440-4278
lisatarter@yahoo.com
