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Press Release

PlumberSurplus.com Selects PowerReviews To Provide Online Customer Reviews

PlumberSurplus.com and OutdoorPros.com Use PowerReviews to Drive Sales Leads

San Francisco, Calif., April 23, 2008 - PowerReviews (www.powerreviews.com), the Internet's most comprehensive developer of customer-review solutions for retailers and their shoppers, announced today that PlumberSurplus.com (www.plumbersurplus.com) the leading provider of plumbing, home improvement and building products, and its sister site OutdoorPros.com (www.outdoorpros.com) have chosen PowerReviews to harness the power of its customer reviews, increase sales and build stronger customer relationships.

"PowerReviews allowed us to easily deliver customer-friendly, highly-informative product reviews, while also giving us critical data that we can use to evaluate product quality and make better supply chain decisions," said Zachary Applegate, Search and Marketing Manager of PlumberSurplus.com. "The feature has caught on quickly and been very popular with our customers. On the business side, we can use the information from PowerReviews to communicate with manufacturers and improve product data. It's a win win for both the business and the consumer!"

The PowerReviews technology platform for collecting, organizing, structuring and moderating relevance-based reviews helps online retailers significantly leverage customer reviews and boost their sales by giving shoppers access to the most meaningful reviews from people just like them. The user-generated content and community drives the highest sales uplift in the industry.

"We are thrilled to work with PlumberSurplus.com and OutdoorPros.com to provide relevant product reviews to their customers," said Jay Shaffer, VP of Sales and Marketing for PowerReviews. "We know from experience that shoppers love real product feedback and are some of highest review writers themselves."

About PlumberSurplus.com

PlumberSurplus.com is an internet retailer specializing in plumbing, building, commercial and home improvement products. Founded in 2004 PlumberSurplus.com launched its sister site, OutdoorPros.com in 2008. OutdoorPros.com, also an internet retailer, offers a large assortment of outdoor supplies and gear for the adventure enthusiast, including: camping, apparel, cutlery, skateboarding and more.

About PowerReviews

PowerReviews (www.powerreviews.com) is an enterprise solutions company that provides customer reviews and social merchandising solutions to multi-channel retailers and their shoppers. Our technology platform for collecting, organizing, structuring and moderating relevance-based reviews helps online retailers significantly boost their sales. PowerReviews' user-generated content and community drives the highest sales uplift in the industry, and in addition to working with more than 240 online retailers, including Staples, Toys "R" Us, REI, Ritz Camera, Walgreen's, Diapers.com and The Sports Authority, we have also launched our own shopping portal, Buzzillions (www.buzzillions.com). The company is based in San Francisco and is backed by Menlo Ventures and Draper Richards.

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Media Contact:

Jennifer Johnson Avril for PowerReviews
Tel: 718-871-7117
Email: jen@verbfactory.com


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