Press Release
PowerReviews Chosen to Present at “Under the Radar” Conference
CEO Andy Chen to present PowerReviews’ unique “dual business” model at conference, featuring its innovative Buzzillions.com shopping research portal
MILLBRAE, Calif., June 11, 2007 — PowerReviews™ (www.powerreviews.com), a leader in customer reviews and social merchandising solutions for online retailers, was chosen by a panel of media and entertainment industry luminaries to present its unique business approach with its new and revolutionary shopping research portal – Buzzillions.com – at the “Under the Radar” Conference on June 28, 2007. Under the Radar “showcases the future leaders of innovation - startups with next big idea, seasoned management teams and pedigrees that get the blogosphere buzzing” (quoted from Under the Radar’s website).
PowerReviews CEO, Andy Chen, will be sharing PowerReviews’ innovative technology and business approach in the Social Commerce track. He will demonstrate how PowerReviews utilizes its unique tag-based customer review service with enterprise-class retailers to drive its ground breaking shopping research portal – Buzzillions.com – the first shopping research website “guided” by consumers. He will also demonstrate how PowerReviews’ approach to customer reviews and product research offers consumers a “personalized” approach to shopping research, significantly increasing the shopper’s confidence in the final purchase decision.
"We are excited to be presenting our social shopping solution for consumers and social merchandising solution for retailers at Under the Radar,” said Andy Chen, founder and CEO of PowerReviews. “This is a fantastic forum in which to share our ideas - plus it will be fun!"
About PowerReviews
PowerReviews is an enterprise solutions company that provides customer reviews and social merchandising solutions to multi-channel retailers, driving higher conversion and increased purchase satisfaction. PowerReviews’ patent-pending PowerTags™ technology captures customer opinions in their own words, making reviews more useful for shoppers, empowering them to make more informed and confident purchase decisions. Its customers include Staples, ToysRus, Ace Hardware, Ritz Camera, The Sports Authority, over 100 more. With the introduction of Buzzillions.com, the company has entered the consumer shopping portal market, leveraging its tag-based technology to introduce social navigation and affinity recommendations into the shopping research process for consumers. Based in Millbrae, California, PowerReviews is a privately held company with funding from leading venture capital firms Menlo Ventures and Draper Richards. For more information on the company, visit www.PowerReviews.com To experience the shopping benefits from Buzzillions, visit www.Buzzillions.com.
About Under-the-Radar Conference
Under the Radar began as an evening networking event in April 2003. After months of sold-out events, we were urged by our network of executives and VCs to create a full-day event: effectively a one-stop shop to evaluate and explore new business opportunities, partnerships, potential investments, and trends in several technology sectors. In 2007, IBDNetwork became Dealmaker Media, and Under the Radar continues to be one of the most respected and attended technology conferences in Silicon Valley.
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Editor's Contact:
Lisa Tarter
TidalWave PR
415-440-4278
lisatarter@yahoo.com