Press Release

Leading Magazine Subscription Provider ValueMags To Offer Customer Reviews

Chicago, IL., [April 14, 2008 ] - ValueMags, a leading discount magazine subscription web site, has announced that it will now offer customer reviews of the magazines sold at its site.

Hundreds of thousands of customers have purchased magazines online at ValueMags since the site's inception in 1999. Now, for the first time, these customers - and all magazine readers - will be able to share their opinions about the titles for sale on its site.

ValueMags has chosen to work with Power Reviews, the enterprise solutions company, to manage, moderate and present customer reviews.

"We value our customers' opinions and we hope the ability to share feedback about the content in a magazine will help them make informed decisions," says Andrew Degenholtz, president of ValueMags.

There are currently 1,199 magazine subscriptions for sale on the valuemags.com site in 31 categories. Since many of the titles are similar, online reviews will guide customers to make the best choices.

According to Degenholtz, ValueMags was an early adopter of supporting customers' ability to take control of their magazine subscription experience. In 2000, the company launched the MagsManager tracking system to allow customers to keep track of all of their renewal dates in one place. The MagsManager system is free and works like a stock portfolio tracker. Customers can keep track of magazines they have ordered from the company and also enter subscriptions they have purchased elsewhere, and the MagsManager shows them when it’s time to renew so that they never miss an issue.

"This next step of adding customer reviews and user generated content to our product pages continues this belief that the customer should have a voice in their magazine experience," notes Degenholtz.

For more information about magazine subscriptions and how to read and write reviews, please visit (www.valuemags.com)

About ValueMags

Since 1999, ValueMags has offered discount magazine subscriptions at (www.valuemags.com). The web site is known for the best publisher authorized prices online and its money back guarantee.

About PowerReviews

PowerReviews (www.powerreviews.com) is an enterprise solutions company that provides customer reviews and social merchandising solutions to multi-channel retailers and their shoppers. Our technology platform for collecting, organizing, structuring and moderating relevance-based reviews helps online retailers significantly boost their sales. PowerReviews' user-generated content and community drives the highest sales uplift in the industry, and in addition to working with more than 240 online retailers, including Staples, Toys "R" Us, REI, Ritz Camera, Walgreen's, Diapers.com and The Sports Authority, we have also launched our own shopping portal, Buzzillions (www.buzzillions.com). The company is based in San Francisco and is backed by Menlo Ventures and Draper Richards.

# # #

MPress Contact: