86%
increase in conversion when incorporating user-generated visual media (images and videos) within your site experience.
88%
of shoppers actively seek out product photos and videos submitted by other consumers prior to making a purchase.
54%
of consumers say company-generated product photos are “unhelpful” and actually dissuade them from buying.
Buying a product online means you can’t see it in the flesh, touch it and experiment with it. Consumers want to be confident that a product will do exactly what they want it to before committing to the purchase.
Social Curation simplifies, streamlines and optimizes the process of locating and displaying this content in the most visually appealing way possible. And unlike other solutions, ours was built on the same platform as our Ratings and Reviews technology so there are no integration complications.
Give shoppers exactly the information they want at the most crucial points in the purchase process quickly and easily.
Curate authentic conversion-boosting image and video content your customers share on social media.
However, once they implemented Social Curation, they then had access to 11k+ images for potential publication.
Display shoppable customer image galleries on your site wherever you need to provide social proof, enable product discovery, and inspire sales. Incorporate images from all sources (i.e. Instagram, Facebook, within reviews, submitted to your website, etc.).
Typical site locations and use cases brands and retailers we work with include:
- Homepage Visual Content Galleries
- Category Page Visual Content Galleries
- Hashtag Page Visual Content Galleries
- Product Page Visual Content Galleries
Choose between multiple image display design options – from scroll and grid to carousel-style galleries – and make changes at the flip of a switch. Leverage this flexibility to experiment and optimize according to performance.
Influence and guide customer journeys by directing consumers from the user-generated imagery you place throughout your site to pages that convert. In doing so, you stimulate interest in your products which you can nurture into sales and revenue.
Choose the level of moderation that best fits your needs. Leverage our premium human-based service for optimal peace of mind or automate for maximum efficiency.
Our PDP Site Analytics enables you to analyze the influence of the user-generated visual content you share on the buyer journey. Use this insight to improve and optimize your program so it drives and inspires more sales.
