When Boomers Will Start Planning Their Holiday Shopping
This year, a significant portion of Boomers plan to get an early start on the holiday shopping plans.
Boomers’ Expected Holiday Spending
Many Boomers have healthy holiday budgets. And a significant portion plan to increase their online and in-store holiday spending this year.
Where Boomers Will Browse and Buy Online During Holiday 2023
Online shoppers have plentiful options. Here’s where Boomers plan to browse and buy online during the coming holiday season.
Top Factors Influencing Boomers’ Holiday Purchase Decisions
Boomers consider many factors when shopping for themselves and others during the holiday season. Though pricing and other cost-related factors top the list, ratings and reviews are close behind.
Check out the survey hub for further insights.