Health and Beauty Ratings & Reviews Strategy Guidance

Annual Shopping Trends Consumer Survey

Beauty brands and retailers must adapt their strategies in order to attract, convert, and retain shoppers in a crowded marketplace.

How COVID continues to impact how and where consumers shop for beauty products, according to research from 11,000+ shoppers.

How today’s consumers are shopping for beauty products in the midst of the COVID-19 pandemic, according to research of 10,000+ shoppers.

The key benchmarks for standing out against the competition

Wondering how your UGC program stacks up? Here are benchmarks for the Health & Beauty category

Beauty Brands ranked based on Ratings & Reviews captured across key retailers and marketplaces

Beauty Brands ranked based on Ratings & Reviews captured across key retailers and marketplaces

Example review displays and collection forms we love.

Learn more about our Health & Beauty Ratings & Reviews program.