RESEARCH

The Power of Review Volume & Recency

How review volumes and recency impact purchase behavior, based on insights from more than 9,000 consumers and analysis of activity across 1.5MM+ ecommerce product pages on 1,200+ brand and retailer sites.

  • All
  • Brand Health Index
  • Consumer Research
  • Insights
All
  • All
  • Brand Health Index
  • Consumer Research
  • Insights
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Study: How to Beat Amazon With Consumer Trust

What does it take to beat Amazon? More importantly, how can you win? Download our report.
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Northwestern Guide Vol. 3: Reviews for Apparel Brands & Retailers

Our third report with Northwestern University sees how reviews impact ecommerce conversion.
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Snapshot for Ecommerce & The Role of Visual Content

Understand the power of visual content and how it changed the way consumers shop.
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Northwestern Guide Vol. 1: Reviews for Apparel Brands & Retailers

In research with Northwestern University, we look at apparel brands and retailers leveraging reviews.
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Mapping the Path to Purchase

We break down the purchase journey from where shoppers start and end their decisions.
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Northwestern Guide Vol. 2: Reviews for Apparel Brands & Retailers

Our second edition of research from Northwestern University looks at different types of reviews.
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Understanding the Centennial Shopper: A Study

Learn how Centennials are changing the ways brands and retailers connect to consumers.
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Northwestern Study Volume 1: From Reviews to Revenue

The first volume of research with Northwestern University looks at the influence of ratings and reviews.
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The Retail Revolution Report

As shoppers get more tech savvy, are they adopting technology to improve buyer journeys?
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