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- UGC Benchmarks
- Webinars
Survey of More than 6,500 Consumers Reveals Increasing Importance of Product Reviews to Establish Trust, Drive Purchase Behavior
Ratings and reviews now usurp price, free shipping, brand and friend and family recommendations in influencing online purchase decisions
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Survey: The Ever-Growing Power of Reviews
The evolving role of ratings and reviews on the path to purchase, according to research of more than 6,500 U.S. shoppers.
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Review Analytics: A Category Manager’s Secret Weapon
5 powerful insights to help Category Managers optimize their product mix, spot trends early, and develop more effective relationships with suppliers.
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The Conversion Impact of User-Generated Content: A Complete Breakdown
An analysis of how different elements of UGC impact conversion, based on the activity of 1.5MM online product pages from more than 1,200 brand and ...
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How to Display Reviews to Boost Conversions: Focus on What, Not How
97% of consumers consult reviews before making a purchase. When adding reviews to your site, these are the 7 elements we typically recommend to include ...
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PowerReviews Market Trends Snapshot – April 2021
Continuing normalization of increased online sales and bigger review influence on purchase behavior
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New Consumer Survey of Nearly 8,000 Grocery Shoppers Reveals Astounding Ecommerce Shift in the Post-Pandemic Retail Era
Consumers now shopping online at 4.3x the rate they were in 2017, but in-store is still popular, with 95% saying they combine physical and digital ...
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The Evolution of the Modern Grocery Shopper
How the Covid era has shaped consumers’ grocery shopping habits, according to research of 8,000 U.S. shoppers.
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