Now’s the time for brands and retailers to start preparing for the 2022 holiday shopping season. But what can they expect?
Here’s a snapshot of when consumers will start checking off their lists, where they’ll shop, how much they’ll spend, and what will fuel their purchase decisions, according to 12,866 U.S. shoppers.
When Holiday Shopping Will Start
Expected Holiday Spending
How 2022 Holiday Shopping Will Compare to Last Year
Where Consumers Will Shop Online This Holiday Season
Top Factors That’ll Influence Holiday Shopping Decisions
A Solid UGC Strategy Can Help Make Your Holiday Season Extra Merry
Ratings and reviews will be a key consideration for shoppers this holiday season – ranking only behind price in terms of importance. In fact, consumers will turn to reviews whether they’re shopping for themselves or others during the upcoming holiday period.
Ready to brush up your ratings and reviews strategy to give holiday shoppers what they’re looking for? Check out our Complete Guide to Ratings and Reviews.