The Perfect Review:
At a Glance

When thinking about the concept of “the perfect review,” always remember the purpose of any customer-generated content. Reviews are simply a vehicle for building trust with customers by delivering an authentic depiction of your products.

But what exactly makes a “perfect review?“

See the perfect review below, or

Informative Title

Titles need to grab shopper attention quickly.

Verified Buyer

Ensures content is 100% reliable, and more valued by consumers.

Relatable Stories

Real-life accounts of use cases add value and color that is critical to the buying decision.

Length

Reviews longer than 500 characters are proven to generate a greater number of conversions.

Better than shirts double the price, super happy with fit for my long arms

I’m 6”1’ and was looking for a slim fit shirt that looks great for work at a good price. I have especially long arms (35 inches) and most shirts come up short. But this shirt fit like it was tailored for me. The quality is also fantastic, I have bought shirts for double the price that have not felt as good to wear.

 

I work in a “business casual” office, but my coworkers definitely dress to impress so looking good is important. I was super happy to get a number of compliments the first couple of times I wore it from my work friends.

 

I was looking for a good fit and durability. I will be wearing it probably once every week so it needs to hold up. It has been through the laundry five times and the quality is as it was when I bought it. I certainly have not noticed any worsening in the fabric. Durability is as good as any item of clothing I’ve ever owned; only thing that seems iffy is the buttons on one cuff, but that’s not a huge deal.

 

Although I originally bought it for work, I would definitely wear it socially – it would work just as well for a nice dinner or drinks. Overall I’m super pleased with the purchase. I will definitely be buying more of these shirts in different colors.

Pros

Cons

5/5
Customer Image
Uploaded 2.19.2020

Rating

Five star reviews are ideal but consumers value authenticity above all. An artificially-inflated rating will only lead to distrust of your brand.

Contextual Media

Authentic imagery and video “out in the wild” adds unrivalled credibility.

Profile Info

Specific demographic detail to make content relatable and relevant.

I’m 6”1’ and was looking for a slim fit shirt that looks great for work at a good price. I have especially long arms (35 inches) and most shirts come up short. But this shirt fit like it was tailored for me. The quality is also fantastic, I have bought shirts for double the price that have not felt as good to wear.

 

(Read More…)

Pros

Cons

5/5

Better than shirts double the price, super happy with fit for my long arms

Customer Image
Uploaded 2.19.2020

Get more insights in the latest PowerReviews guide:

The Ultimate Guide to the Perfect Review
and how to cultivate more of them

Impact of Reviews on Conversions

Reviews convert browsers into buyers. Learn how to leverage the best ones, and see why you’re leaving dollars on the table with inadequate reviews.

The Anatomy of a perfect review

A perfect review has a number of elements. Understand exactly what these are (including the data that proves it) by downloading this Guide.

6 Strategies to collect better reviews

Learn six strategies you can start leveraging right now to generate the best-quality reviews for any product or campaign.

Get all these insights and more...

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