At a time when consumers have more trust in customer reviews than the actual brand, the demand to collect and display feedback is at an all time high. While most brands and retailers know the immense value of reviews, generating more of them is a whole other story.
Luckily, there are proven ways to get your customers to leave more reviews–without risking your authenticity or transparency. In this guide, we provide 15 methods for brands and retailers to produce and collect more customer reviews by effectively engaging shoppers before and after the sale.
Some of the topics we cover include:
- When to ask for reviews: What’s the appropriate time to ask your customers to write a review?
- Functional review forms: Why you need review forms to work across all devices.
- Collecting multiple reviews: How to get customers to provide more reviews per purchase.