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Home » Insights » Northwestern Study Volume 1: From Reviews to Revenue

Northwestern Study Volume 1: From Reviews to Revenue

Posted on by PowerReviews Team

How Star Ratings & Review Content Influence Purchase

PowerReviews partnered with Northwestern University’s Spiegel Digital and Database Research Center to better understand the influence of ratings and reviews as a whole and the role various review elements play on the probability of sales. Download the guide to see:

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