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What Google’s Products Review Update Means for Brands and Retailers

Learn how our review displays are already engineered to satisfy Google’s requirements for useful, thoughtful, and detailed review content.

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Survey of More than 6,500 Consumers Reveals Increasing Importance of Product Reviews to Establish Trust, Drive Purchase Behavior

Ratings and reviews now usurp price, free shipping, brand and friend and family recommendations in influencing online purchase decisions

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PowerReviews Market Trends Snapshot – April 2021

Continuing normalization of increased online sales and bigger review influence on purchase behavior

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New Consumer Survey of Nearly 8,000 Grocery Shoppers Reveals Astounding Ecommerce Shift in the Post-Pandemic Retail Era

Consumers now shopping online at 4.3x the rate they were in 2017, but in-store is still popular, with 95% saying they combine physical and digital grocery shopping

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PowerReviews Market Trends Snapshot – March 2021

Purchase volumes and site traffic return to pre-Holidays “norms” but review submission surges.

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New Consumer Survey of 10,000 Beauty Shoppers Reveals Extent of Shift Online

Almost 9 in 10 shoppers say they spend more or the same on beauty products online than before pandemic; 2 in 5 more likely to buy beauty products for the first time than pre-Covid; ratings and reviews critical to buying decisions

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New Research Delves Inside the Mind of Reviewers to Reveal the Psychology Behind Consumer Advocacy

Differing motivations and generational trends revealed; insights can guide brands on how to best cultivate UGC to aid conversions and sales.

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PowerReviews Market Trends Snapshot – January 2021

Post-Holiday Edition: Review Submission Volumes Surge

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Market Trends Snapshot – December 2020, Cyber 5 Edition

Ecommerce purchase volumes surge at a far more pronounced rate than in 2019; review influence on purchase decisions also increases significantly as predicted.

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