Food & Beverage Success Story

honeygrow Increases Mystery Shop Volume by 6X

honeygrow, an innovative restaurant concept specializing in sustainable, healthy eating, has relied on insights from mystery shoppers to evaluate their dining experience. In an effort to further delight guests and enhance brand loyalty, honeygrow turned to Journey IQ to measure and improve customer experience within their new store format.


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Actionable Insights

honeygrow’s legacy mystery shopping program wasn’t meeting their needs, so they sought a solution that could comprehensively measure their customers’ experiences on hospitality, speed and accuracy.


Innovative Missions

The PowerReviews team partnered with honeygrow to craft a mission that would measure the end-to-end customer experience and deliver actionable insights.


Increased Feedback

With Journey IQ, honeygrow experienced a significant increase in feedback from mystery shoppers at the same price as their legacy program, while driving customer loyalty and satisfaction.

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Mystery shopping has always been an important way for us to measure operational performance; however, the traditional model has a number of frustrating limitations. Journey IQ addresses all of these limitations in a really innovative way. With Journey IQ, we get more holistic insights at a scale that was never possible before.

Kyle Brown
Director of Operations at honeygrow

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