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[Infographic] How Visual Content is Changing the Way Consumers Shop

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It’s no secret that visual content is becoming an integral part of the lives of today’s consumers. In fact, Deloitte predicts that this year, more than 2.5 trillion photos will be shared or stored online. And 90% of these photos will be taken on a mobile device.

But how is visual content changing the way consumers shop for products? PowerReviews recently conducted a survey of more than 1,000 American consumers to find out. Check out this infographic below or download the full report to understand the types of visual content consumers are seeking and how it’s influencing trust and purchase behavior.

The role of visual content in the path to purchase

 

Snapshot of ecommerce download

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