Insights

The Complete Guide to Ratings & Reviews for 2022

Optimize your Ratings and Reviews strategy for 2022 with practical steps you can apply today, all through the lens of what we know – through our own extensive data – consumers are looking for right now.



  • All
  • Consumer Research
  • UGC Benchmarks
All
  • All
  • Consumer Research
  • UGC Benchmarks

The Changing Face of the Beauty Shopper

How today’s consumers are shopping for beauty products in the midst of the COVID-19 pandemic, according to research of 10,000+ shoppers.
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Why Do Consumers Provide Product Ratings & Reviews?

A survey of more than 10,000 consumers to help you understand what motivates shoppers to submit Ratings and Reviews and other types of User-Generated Content.
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The Insider’s Guide to Analyzing User-Generated Content to Drive Business Growth

User-generated content is a gold mine of incredible insights just waiting to be discovered. But figuring out how to tap into this data source to ...
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The Actual ROI of UGC in Hard Numbers

Our analysts mined the data from thousands of brands and retailers using our UGC Analytics technology to see how frequently customers interacted with UGC, how ...
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PowerReviews Holiday Consumer Survey 2020 – Canada Edition

Our consumer survey of 650 Canadian shoppers highlights spending plans for the Holiday season, factors driving purchase decisions, likelihood of shopping online vs in-store and ...
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PowerReviews Christmas Shopping Consumer Survey 2020 – UK Edition

Our consumer survey of 2,296 UK consumers highlights Christmas shopping spending plans, factors driving purchase decisions, likelihood of shopping online vs in-store, importance of Black ...
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