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- Consumer Research
- UGC Benchmarks
- All
- Consumer Research
- UGC Benchmarks
How Q&A Eliminates Uncertainty and Boosts Ecommerce Sales
The role of Q&A on PDPs and how this content impacts purchase behavior, based on insights from more than 7,500 U.S. consumers.
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Brand Health Index: Electronics Edition 2021
Brands ranked based on Ratings & Reviews captured across key retailers and marketplaces
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2021 Consumer Survey: In-Store Shopping Trends & Preferences
To help retailers succeed, we surveyed 7,668 shoppers from age 18 to 80 to see how they really feel about going back to the store ...
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How User-Generated Visual Content Became Fundamental to Ecommerce
The impact of user-generated photos and videos on purchase behavior, based on insights from more than 7,500 U.S. consumers.
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Millennial Shoppers & Reviews: A Deep Dive
There’s no denying that the shopping habits of Millennial consumers are vastly different from those of the generations that came before them. In order to ...
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The Impact of Review Volume on Conversion: Is More Really Better?
Our latest findings on the impact of review volume on conversion, broken down by industry, with tips for boosting your own review count and quality.
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