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- All
- Best Practices
- Blog
- Brand Health Index
- Category Scorecard
- Consumer Research
- Insights
- News
- UGC Benchmarks
- Webinars
Apparel Shopping Trends in 2023
Apparel brands and retailers must have a firm understanding of apparel shoppers’ habits and preferences – and then adapt their strategies accordingly. Only then will ...
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Ratings & Reviews Snapshot: CPG
A major challenge for CPG brands is determining how to stand out among their competitors on the digital shelf. Understanding what it takes in your ...
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Ratings & Reviews Snapshot: Toys
When you’re managing marketing for a toy brand, you need to know where you stand among the competition.
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Brand Health Index: Alcohol Edition
In this report, we rank 90+ brands based on Ratings and Reviews footprint across wine, beer and spirits categories while highlighting key benchmarks.
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2023 Guide to a 5-Star Summer
No summer bummers here! We’re back with a hot list of the top-rated products and must have’s to make sure your summer is 5 stars, ...
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Health & Beauty Shopping Trends in 2023
Beauty brands and retailers must adapt their strategies in order to attract, convert, and retain shoppers in a crowded marketplace.
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How Reviews Influence Purchase Behavior Throughout the Funnel
There’s no doubt many factors impact a shopper’s behavior across the purchase journey. But some strategies are proven to hold more power than others.
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Grocery and CPG: Key Shopping Trends in 2023
Our survey of more than 17,500 grocery and CPG shoppers takes a deep dive into how consumers browse and buy groceries online and in-store.
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How to Build a Scorecard
When selling their products through a retailer, brands are essentially putting their items on a giant shelf and need to make sure they stand out. ...
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