- All
- Best Practices
- Blog
- Brand Health Index
- Category Scorecard
- Consumer Research
- Insights
- News
- UGC Benchmarks
- Webinars
- All
- Best Practices
- Blog
- Brand Health Index
- Category Scorecard
- Consumer Research
- Insights
- News
- UGC Benchmarks
- Webinars
UGC Best Practices: Getting Started for Retailers
For retailers specifically, there are some critical and proven best practices for getting started with UGC and reviews.
Survey: The Ever-Growing Power of Reviews (2023 Edition)
How myriad factors – including ratings and reviews – impact consumer behavior throughout the purchase journey, based on research of more than 8,000 U.S. shoppers.
What You Need to Know About Boomers and Reviews
Here’s a snapshot of how Boomers consume reviews and how this content (or a lack thereof) impacts their purchase behavior, curated from our research from the past two years.
Auto Parts & Tires Scorecard
Wondering how your UGC program stacks up? Here are benchmarks for the Auto Parts category
Gen X and Reviews: A Primer for Brands and Retailers
Here’s a snapshot of how Gen X shoppers consume reviews and how this content (or a lack thereof) impacts their purchase behavior, curated from our research from the past two years.
Financial Services Scorecard
Wondering how your UGC program stacks up? Here are benchmarks for the Financial Services category
Apparel Scorecard
Wondering how your UGC program stacks up? Here are benchmarks for the Apparel category
What Millennials Want from Reviews – and How it Shapes Their Shopping
Here’s a snapshot of how Millennial shoppers consume reviews and how this content (or a lack thereof) impacts their purchase behavior, curated from our research from the past two years.
Food & Beverage Scorecard
Wondering how your UGC program stacks up? Here are benchmarks for the Food & Beverage category