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New Consumer Survey: Missing Product Questions & Answers Raises Suspicions in 1 Out of 4 Online Shoppers

Study of 7,528 consumers reveals how online shoppers rely heavily on Q&A content when making buying decisions …

PowerUP Virtual Conference

Oct 5-6, 2021 // No slides, 30-minute discussion format, totally free, no travel required. …

How to Enhance SEO On Your Product Pages to Maximize Traffic

Here are the 5 essential SEO elements to include on your product pages for improved rankings, traffic, and conversions.…

How Q&A Eliminates Uncertainty and Boosts Ecommerce Sales

The role of Q&A on PDPs and how this content impacts purchase behavior, based on insights from more than 7,500 U.S. consumers. …

Brand Health Index: Electronics Edition 2021

Brands ranked based on Ratings & Reviews captured across key retailers and marketplaces…

How the Right Incentive Can Help You Generate More Reviews

We know incentives are enough to motivate 73% of consumers to write reviews. But what incentives actually work? …

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