May 28th, 1pm CST
In this 60 minute webinar, we will discuss creative ways to curate content and capture the customer voice for alcohol brands. Learn how to generate consistent and robust review content organically on retailer websites, like Drizly, and results in optimal SEO performance.
At the webinar, we will explore:
- How reviews drive traffic, increase conversion, and create actionable insights
- How to drive more sales digitally and specifically on retailer sites, such as Drizly
- How to best re-purpose and leverage your review content
- And much more
Michelle Paul, Enterprise Account Executive at PowerReviews
Michelle is an experienced Account Executive who helps businesses to increase conversion & drive sales through world class UGC collection & display. Michelle passionately works with brands and retailers in the alcohol industry to best capture the voice of their brand advocates and leverage their reviews to influence shoppers and drive product awareness.
Peter V.S. Bond, VP of Retail & CPG Strategy at PowerReviews
Peter V.S. Bond is Vice President Of CPG/Retail Strategy at PowerReviews, focused on enabling commercial success within the Consumer Packaged Goods/Retail vertical. Peter’s prior experience includes having directed category and brand omnichannel personalization for the retail business unit of CVS Health and roles at dunnhumby and IRI, working with large enterprise CPG and Retail clients like Kroger, Coca-Cola, PepsiCo, Campbell Soup and others.