The syndication agreement between PowerReviews and Yotpo creates the largest open network, connecting more brands and retailers to billions of shoppers.

CHICAGO, IL – November 19, 2019 – Today PowerReviews announced a syndication agreement with Yotpo, which will allow its brands to join the PowerReviews Open Network and expand Yotpo’s brands to billions of shoppers currently within the network.

Over the last 12 months, PowerReviews has signed agreements with hundreds of new brands to participate in the PowerReviews Open Network, bringing the brand count to over 1,600. This growth, along with the added support of Yotpo brands joining the Open Network, demonstrates the industry’s strong desire for a cross-platform open network for the syndication of customer reviews and other user-generated content between brands and their retail partners.

As previously announced, Target, Walmart and Zappos are among the 150 retailers accepting syndicated content from brands participating in the PowerReviews Open Network. These retailers represent more than $1 trillion in total sales and $70 billion in online sales. This agreement between PowerReviews and Yotpo provides retailers with more relevant content from emerging and leading brands, helping help consumers make more confident purchasing decisions.

PowerReviews is committed to ensuring consumers continue to have fair and equal access to content that helps them make more informed decisions when shopping online and in-store. A record-high 95% of consumers believe they would not shop online without first reading reviews, and 35% of in-store shoppers admit they research online purchases before making buying in-store.

“The syndication agreement with Yotpo demonstrates the power of an open network to the benefit of consumers, retailers, and brands,” said Matt Moog, CEO of PowerReviews. “Providing Yotpo’s brand clients with greater reach will benefit consumers, brands and retailers.”

“This agreement with PowerReviews strengthens our ability to help brands give their consumers confidence in their buying decisions, no matter where they are,” said Tomer Tagrin, CEO and Co-founder of Yotpo. “We believe in the value of authentic, consumer-generated content, and this partnership with PowerReviews amplifies our efforts to boost transparency and sales in the shopper journey through a trusted syndication network.”

This agreement greatly expands on an Open Network that includes some of the most prestigious retailers such as Walmart/Jet.com, Target, Ulta, BJ’s Wholesale Club, Dillard’s, Dollar General, P.C. Richard, West Marine, Zappos, Nebraska Furniture Mart, Stage Stores, Shoe Carnival, Ace Hardware and 150 others. PowerReviews is excited to provide more brands access to this group of prominent retailers.

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About PowerReviews
PowerReviews works with more than 1,500 global brands and retailers to collect and syndicate user-generated content and feedback such as reviews, Q&A, images, video and more. Content is syndicated across The PowerReviews Open Network reaching more than 1 billion in-market shoppers every month at the right time and place. User-generated content gives shoppers confidence to make purchases and delivers actionable insights to brands and retailers to drive more traffic, increase sales and improve products and services. To learn more, visit https://www.powerreviews.com.

About Yotpo
Yotpo is an eCommerce marketing platform with integrated solutions for reviews, visual UGC, loyalty programs, and referrals. Yotpo helps forward thinking brands like Away, THINX, and Steve Madden drive growth, from acquisition to retention, by creating consistent and captivating customer experiences. Integrated with Google, Instagram, and the leading eCommerce platforms, Yotpo is a Forbes Cloud 100 company that employs more than 375 people globally. Learn more at https://yotpo.com.

Your customers tell your best stories. And for a new product launch, it’s critical to accelerate your customer content strategy to establish trust and authenticity in your product and build early awareness and interest.

Learn how leading PowerReviews customers like Colgate and BJ’s Wholesale leverage customer-generated content to maximize their product launch success.

Join us December 10 at 1 p.m. CST for our upcoming webinar and learn:

  • How to use industry benchmarks and leverage customer content insights throughout the product lifecycle
  • Creative solutions to collect and amplify customer-generated content across multiple channels
  • Best practices for how to work with major marketplaces such as Target, Walmart and Amazon

Webinar Speakers

Jessica Teji, VP of Customer Success at PowerReviews

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Jessica Teji leads the Customer Success team in partnering with leading brands and retailers to ensure client satisfaction and maximum value from the PowerReviews platform. Jessica brings more than 10 years of experience in implementing client success initiatives across a spectrum of industries.

Jessica Schmidt, Manager, Customer Success at PowerReviews

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Jessica Schmidt works with a range of ecommerce and non-commerce brands and retailers on strategies to drive overall conversion and solve unique business challenges. She has over eight years in relationship building and helping clients see the value and ROI in PowerReviews solutions.

Ready to make the most of the holiday season? At PowerReviews, our Customer Success Managers work with businesses in various industries to ensure their Ratings and Reviews, Questions and Answers and Visual strategies are optimized before, during and after this busy time of year.

In this webinar, Brittany Busch and Kelli Ellison, Senior Customer Success Managers at PowerReviews, share best practices on:

  • How to prepare ahead of the busiest online shopping periods
  • What to focus on during the holiday season
  • How to optimize your strategy after the holidays come to a close

Take a look at the new Reporting experience within the PowerReviews Portal, which is now the default view when you navigate to the Analytics section. Along with an updated look and feel, plus noticeable speed improvement, new functionality and features have been added to streamline the way to access and analyze pertinent data. 

Get ready for faster-loading, easier-to-find charts that will help you track the content you’re collecting and displaying, and the impact it has on your business. We’re excited to show you what we’ve been working on!

Listen to speaker RJ De La Cruz, our Senior Customer Success Manager at PowerReviews, to get the latest insights into our new experience.

PowerReviews is sponsoring E^HACKATHON London on October 22-23, 2019! Get together with fellow leaders of change and learn what it takes to master ecommerce growth. During the hackathon, attendees will go beyond the basics, diving deep into case studies and hack sessions covering the latest strategies, best practices and insights critical to winning online.

Please visit the EDGE by Ascential London Hackathon website to learn more and register!

Powering the Voice of the Shopper in a Digital World – Moving Beyond Simple Review Collection

As consumer loyalty to individual brands and products dwindles, and product assortment options increase, shoppers have become more reliant on each other to help them make their purchasing decisions. Due to this significant shift in shopper behavior, brands need to leverage new ways to collect content, beyond reviews and ratings. 

In this breakout, you will learn how to make reviews more robust, influential and abundant. Explore how to reach shoppers everywhere they are — regardless of the channel. We’ll cover tips for success in both the digital and brick and mortar worlds, and show you how to expand your reach to some of the largest omnichannel retailers in the world. 

Experts will dive into consumers’ growing need for trust, how authentic ratings & reviews impact their shopping behavior and other major buying influencers.

 

CHICAGOAug. 15, 2019 /PRNewswire/ — With fake reviews becoming a growing brand-damaging and shopper trust issue for retailers such as Amazon, shoppers are on edge; therefore, PowerReviews, a customer experience and insight solution that works with over 1,000 of the most leading and trusted brands around the world, is hosting a webinar featuring a guest speaker from Forrester to help educate brands. The webinar will focus on consumers’ insights related to the critical need for brand trust, the significance of social communities, the power of authentic ratings and reviews, expectations around omni-shopping experiences and where Amazon fits into all of this.

The Webinar:

  • Winning in Today’s Trust Economy: Consumers Speak Their Minds Around Social Influence, Reviews & Ratings & Authenticity

Date/Time:

  • Tuesday, August 27, 2019, at 2:00 p.m. (EST)/1:00 p.m. (CDT)

Speakers:

  • Brendan Witcher, Vice President/Principal Analyst, Digital Business Strategy of Forrester
  • Matt Moog, CEO of PowerReviews
  • Mike Troy, Editor-in-Chief/Brand Director of Retail Leader (Moderator)

Key Takeaways:
The speakers will also cover how you can operationalize the insights to fast-track your market share, increase conversion rates, grow loyalty and achieve financial success. Key takeaways:

  • Learn how to leverage Amazon’s secret weapon to gain consumer trust
  • Gain insights to combat fraudulent reviews and maintain strong brand loyalty
  • Learn major consumer influences at the point of purchase beyond standard rating and reviews
  • Hear from industry’s leading expert, PowerReviews CEO Matt Moog, on delivering a trusted and authentic omni-channel experience that consumers crave

Registration:
To register, click here.

About PowerReviews
PowerReviews enables connected commerce. By bringing together billions of shoppers with millions of customer advocates and influencers, PowerReviews helps brands leverage the value of authentic reviews and ratings, images, videos, and other forms of user-generated content and consumer feedback. The company’s Connected Platform and Open Network enable clients to collect, amplify and analyze user-generated content and feedback to improve customer experiences and make smarter choices that accelerate growth.

Consumers Speak Their Minds Around Social Influence, Reviews & Ratings & Authenticity

Consumers reveal all about their growing need for trust and increasing dependencies around ratings & reviews and other major influencers at the point of purchase. During this webinar, you’ll gain insight into the significance of social communities, consumers expectations around omni-channel shopping experiences and where Amazon fits in.

Leading industry experts will also cover how you can operationalize these insights to fast-track your market share, increase conversion rates, grow loyalty and achieve financial success.

Speaker: PowerReviews CEO, Matt Moog

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Guest Speaker: Forrester VP/Principal Analyst of Digital Business Strategy, Brendan Witcher

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PowerReviews connects leading retailers and brands with their customers to improve the customer experience through new and innovative mystery shopping offering.

CHICAGO, IL – July 9, 2019 – PowerReviews announces that Journey IQ has successfully transformed the mystery shopping industry by enabling leading brands and retailers to recruit within their customer base and send customers on mystery shopping missions. This innovative approach to mystery shopping has strengthened customer relationships and transformed the in-store experience for both retailers and their shoppers. Retailers report receiving deep operational insights at a much lower cost while seeing a significant rise in customer satisfaction, loyalty and financial performance. Leveraging customers as mystery shoppers results in a win-win proposition with 99% of customers indicating they want to be invited to another mystery shop and 50% of those customers indicating they made an unprompted purchase while completing their mystery shopping mission.

Unlike traditional mystery shopping, which uses a third-party network of consumers and pays cash for shoppers’ time, Journey IQ rewards already loyal customers with incentives like loyalty points or discounts on future purchases. The solution also provides highly accurate, in-the-moment data captured from a company’s most trusted and valued source — their customers.

“We’ve used Journey IQ to create a tailored mission that will help ensure we’re measuring the behaviors that we’ve worked hard to train our team on. Sur La Table has high standards for how we treat our guests, and this program gives us visibility into our effectiveness and lets us know where we’re exceeding expectations and where we might need to improve. The ROI has been clear, and our guests have given us great feedback on the program,” said Stephanie Winkler, Director of Store Operations at Sur La Table.

“We are always looking for new innovative ways to provide value to the retailer, the brand and the customer. Journey IQ has not let us down. We are excited to announce we have received adoption from 30 of the top brands and retailers, delivering to them a new mystery shopping approach that drives authentic consumer feedback, guides better in-store experiences, and ultimately delivers strong financial performance,” said Matt Moog, CEO at PowerReviews.

Built from a decade of experience working with mystery shopping clients seeking a better solution, Journey IQ delivers a smarter, more scalable solution to the market that enables clients to recruit their own customers as mystery shoppers, bringing more representative and actionable insights around the customer experience with real-time, advanced dashboard tools.

About PowerReviews
PowerReviews enables connected commerce. By bringing together billions of shoppers with millions of customer advocates and influencers, PowerReviews helps brands leverage the value of authentic reviews and ratings, images, videos, and other forms of user-generated content and consumer feedback. The company’s Connected Platform and Open Network enable clients to collect, amplify and analyze user-generated content and feedback to improve customer experiences and make smarter choices that accelerate growth. Learn more at www.powerreviews.com.

PowerReviews Launches Journey IQ™, the Industry’s First Scalable Mystery Shopping Solution

CHICAGO – March 11, 2019 – PowerReviews, a technology leader enabling connected commerce for leading brands around the world, today announced the acquisition of Stella Pulse, a technology from StellaService that will transform traditional mystery shopping. This new solution, called Journey IQ™, is based on a decade of experience working with mystery shopping clients seeking a smarter, more scalable solution. Journey IQ enables companies to recruit their own customers as mystery shoppers and delivers more representative and actionable insights at scale.

Unlike traditional mystery shopping which uses a third-party network of consumers and pays cash for shoppers’ time, Journey IQ rewards already loyal customers with incentives like loyalty points or discounts on future purchases.

With this technology, companies create mystery shops to gain feedback on areas such as the environment, speed of service, employee friendliness and knowledge as well as the overall customer experience, be it online or in-store.

To start, companies select target customers to complete a “mission” by sending invites via SMS or email. Customers view details of the mission along with the incentive and are then guided through the data collection process using any device. The gamified experience provides highly accurate, in-the-moment data captured from a company’s most trusted and valued source — their customers. What’s more, it creates a high level of engagement. So much so, 99% of customers who complete a mission say they would do it again. Journey IQ not only uncovers rich customer experience insights but also drives revenue as nearly half of customers make an unprompted purchase while on a mystery shop.  

Once missions are completed, data goes through QA before flowing into a customizable dashboard that enables companies to immediately identify and improve their customer experience.

“Eighty-nine percent of companies compete primarily on customer experience. However, only eight percent of customers believe companies deliver incredible experiences,” said Sara Rossio, SVP of Product at PowerReviews. “This customer experience feedback, along with other authentic content and consumer feedback we collect on our clients’ behalf, will help companies better compete. Deep insights that are more representative and actionable will help brands create better experiences, build better products, market more effectively and ultimately drive more sales.”

Journey IQ solves three key issues facing the traditional mystery shopping model:

  1. Scale: The traditional model pays cash for individual shops, making it cost prohibitive to collect mystery shopping data at scale. By using incentives to drive existing customers to the location, companies can gather far more data points than they do today.
  2. Matching demographics: A common challenge facing mystery shopping is finding shoppers who match a company’s specific customer demographic. Journey IQ gets around this by using actual customers. Companies can now use their existing customer database to recruit shoppers that match specific criteria, whether that’s demographics, purchase history or a combination of both. Leveraging actual customers makes the insights truly representative and actionable while also building deeper customer relationships.
  3. Data limitations: When using third-party shoppers, companies can’t collect insights on the full spectrum of customer use cases. By using actual customers, companies can collect far more granular insights across every possible interaction type. This includes measuring the customer experience from the perspective of first-time purchases versus the most loyal customers.

About PowerReviews
PowerReviews enables connected commerce. By bringing together billions of shoppers with millions of customer advocates and influencers, PowerReviews helps brands leverage the value of authentic content and consumer feedback. The company’s Connected Platform and Open Network enable clients to collect, amplify and analyze user-generated content and feedback to improve customer experiences and make smarter choices that accelerate growth. Learn more at www.powerreviews.com.

Company’s new Intelligence Engine fuels analytics solutions and reveals emerging opportunities for brands based on their consumer reviews.

CHICAGO – February 21, 2019 – PowerReviews, a global technology leader in reviews and user-generated content to more than 1,000 global brands and retailers, today announced the introduction of Product Pulse, the industry’s first advanced-analytics solution providing brands with actionable product-specific insights, based on strengths, opportunities for improvement and areas of differentiation.

PowerReviews has been on a mission for the last three years to bring clients more actionable insights leveraging the robust volume of consumer reviews captured each day. Powered by the company’s new Intelligence Engine, clients can now drive consumer-centric innovation at scale with quantified, unbiased insights across merchandising, product and marketing quickly and easily.

The Intelligence Engine, which leverages advanced natural language processing and sentiment analysis, has evaluated over 40 million consumer reviews thus far, revealing more than 2 million unique topics that consumers care about. This rich data, visualized through the intuitively designed Product Pulse, provides brands with new insights into how products are resonating in the market as well as where new opportunities exist.

“As competition increases, it’s never been more important for brands to deliver the right products, with the right messaging, at the right time and place,” said Sara Rossio, Chief Product Officer at PowerReviews. “For the first time, brands can quickly get trusted, unbiased insights from consumer feedback to shape more informed strategies across their organizations.”

“Product Pulse is a powerful tool for ecommerce professionals looking to build and sell better products,” said Paul Markovic, Ecommerce Director at Milk Makeup. “The intuitive visualizations and straight-forward design make analyzing customer sentiment easy–not only saving valuable analysis time, but also bringing important data to my decision making.”

Leverage PowerReviews’ Product Pulse to:

  • Make More Informed Product Decisions: Uncover product-specific insights and trends quickly to prove intuitions for new product releases, merchandise performance, category planning, depth and promotion. Generate buy-in and confidence in every product decision made across your organization.
  • Enhance Messaging & Packaging: Leverage the insights gleaned from review data to enhance messaging, physical packaging and address customer questions, ultimately improving traffic, sales and customer satisfaction.
  • Get Key Insights Faster & More Efficiently: Save resource-intensive analysis time with reports that surface key insights visualized in a straight-forward design. Efficiently share fully packaged and synthesized reports across product, marketing and operations teams to increase customer understanding and make game-changing improvements across the business.
  • Track Consumer Feedback, Sentiment & Trends: Understand why products win, lose and how they are differentiated in the market. Surface key topics, words and terms immediately, and track sentiment trends over time to understand the impact of every product and marketing decision you make.

Product Pulse is the first of many new PowerReviews analytics solutions leveraging consumer reviews as a source of feedback. Clients can expect more innovative solutions which holistically evaluate brands and industries in comprehensive and insightful ways.

About PowerReviews
PowerReviews works with more than 1,000 global brands and retailers to collect and syndicate user-generated content and feedback such as reviews, Q&A, images, video and more. Content is syndicated across The PowerReviews Open Network reaching more than one billion in-market shoppers every month at the right time and place. User-generated content gives shoppers confidence to make purchases and delivers actionable insights to brands and retailers to drive more traffic, increase sales and improve products and services. To learn more, visit https://www.powerreviews.com.

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