Insights

The Complete Guide to Ratings & Reviews for 2022

Optimize your Ratings and Reviews strategy for 2022 with practical steps you can apply today, all through the lens of what we know – through our own extensive data – consumers are looking for right now.

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Consumer Survey: Returns in Retail in 2021

Shopper opinions on returning items bought online and in-store, based on the results of a survey of 7,688 consumers.…

How Q&A Eliminates Uncertainty and Boosts Ecommerce Sales

The role of Q&A on PDPs and how this content impacts purchase behavior, based on insights from more than 7,500 U.S. consumers. …

Brand Health Index: Electronics Edition 2021

Brands ranked based on Ratings & Reviews captured across key retailers and marketplaces…

2021 Consumer Survey: In-Store Shopping Trends & Preferences

To help retailers succeed, we surveyed 7,668 shoppers from age 18 to 80 to see how they really feel about going back to the store — and what re…

How User-Generated Visual Content Became Fundamental to Ecommerce

The impact of user-generated photos and videos on purchase behavior, based on insights from more than 7,500 U.S. consumers. …

PowerReviews Market Trends Snapshot – June 2021

Reviews now 18% more likely to drive purchase than pre-Covid…

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