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The Complete Guide to Ratings & Reviews for 2022

Optimize your Ratings and Reviews strategy for 2022 with practical steps you can apply today, all through the lens of what we know – through our own extensive data – consumers are looking for right now.

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  • Consumer Research
  • UGC Benchmarks

2022 Brand Health Index: Coffee & Cereal Edition

Breakfast Brands ranked based on Ratings & Reviews captured across key retailers and marketplaces

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Meeting Grocery and CPG Shopper Digital Expectations in the Post Pandemic Era

The lasting impact of Covid on grocery shopping habits, according to a survey of 11,000+ consumers

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From Gen Z to Boomers: The Value of Review Recency Across Generations

Proven best practices for ensuring your consumers find the reviews they’re looking for — no matter their age.

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Beyond the Basics: Key Information Shoppers Look for in Product Reviews

What consumers look for in reviews, how these factors impact purchase behavior, and how they surface the content that meets their needs, according to a survey of more than 11,000 U.S. consumers.

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The Complete Guide to Ratings & Reviews (2022 Edition)

Optimize your Ratings and Reviews strategy for 2022. Practical steps you can apply today, all through the lens of what we know – through our own extensive data – consumers are looking for right now.

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The Power of Review Volume & Recency

How the review volumes and recency impact purchase behavior, based on insights from more than 9,000 consumers and analysis of activity across 1.5MM+ ecommerce product pages on 1,200+ brand and retailer sites.

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