Consumer Research - PowerReviews

RESEARCH

The Power of Review Volume & Recency

How review volumes and recency impact purchase behavior, based on insights from more than 9,000 consumers and analysis of activity across 1.5MM+ ecommerce product pages on 1,200+ brand and retailer sites.

The Complete Guide to Ratings & Reviews

Optimize your Ratings and Reviews strategy. Practical steps you can apply today, all through the lens of what we know - through our own extensive ...

2024 Holiday Shopping Trends: Insights from PowerReviews

As the holiday season quickly approaches, PowerReviews conducted its annual ...

How Q&A Boosts Shoppers’ Confidence and Conversion Rates

Our survey of nearly 16,000 consumers in the US breaks down how they interact with Q&A, why they value this content, and how it influences ...

The Complete Guide to Ratings & Reviews (2024 Edition)

Optimize your Ratings and Reviews strategy for 2024. Practical steps you can apply today, all through the lens of what we know - through our ...

The Role and Impact of User-Generated Visual Content on Shopper Behavior

Our survey of nearly 16,000 US consumers, explores the value consumers place on user-generated photos and videos and how it impacts purchase behavior.

2023 Amazon Ratings & Reviews Benchmarks

Benchmarks based on existing Ratings and Reviews data from brands selling on Walmart.com.

2023 Walmart.com Ratings & Reviews Benchmarks

Benchmarks based on existing Ratings and Reviews data from brands selling on Walmart.com.

2023 Holiday Shopping Trends

In our latest survey, we look closer at how much consumers plan to spend during the 2023 Holidays, where they plan to spend their holiday ...

Halloween Spending Trends for 2023

In our latest survey, we examine shoppers’ attitudes towards Halloween, how much they plan to spend celebrating the holiday, and the criteria that will fuel ...