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- UGC Benchmarks
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- Consumer Research
- UGC Benchmarks
The Importance of Review Recency and Volume Among UK Shoppers
The value shoppers place on review recency and volume – and how each factor impacts purchase behaviour, based on a survey of more than 3,200 ...
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2022 Holiday Shopping Trends
Here’s a snapshot of when consumers will start checking off their lists, where they’ll shop, how much they’ll spend, and what will fuel their purchase ...
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UGC Benchmarks: Review Influence on Online Traffic to Product Pages
More Reviews and Stronger Average Ratings Increase Product Page Visits
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The Growing Threat of Fake Reviews for Brands and Retailers in the UK
Consumers’ growing concern with fake and manipulated product review footprints – and how brands and retailers can preserve the authenticity of this content, according to ...
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Visual UGC Benchmarks: Av. Interactor and Impression Conversion Lift
Modest conversion lift for Visual UGC impressions; but Visual UGC Interactions more than double conversion
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The State of Apparel & Footwear Shopping in 2022
How consumers browse and buy clothing and footwear products, according to a survey of nearly 12,000 shoppers
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