Insights

The Complete Guide to Ratings & Reviews for 2022

Optimize your Ratings and Reviews strategy for 2022 with practical steps you can apply today, all through the lens of what we know – through our own extensive data – consumers are looking for right now.

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  • Consumer Research
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  • All
  • Consumer Research
  • UGC Benchmarks

The Insider’s Guide to Analyzing User-Generated Content to Drive Business Growth

User-generated content is a gold mine of incredible insights just waiting to be discovered. But figuring out how to tap into this data source to drive impactful improvements can seem overwhelming.

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The Actual ROI of UGC in Hard Numbers

Our analysts mined the data from thousands of brands and retailers using our UGC Analytics technology to see how frequently customers interacted with UGC, how it impacted the buyer journey, and whether certain types of UGC were more effective than others in driving conversions.

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PowerReviews Holiday Consumer Survey 2020 – Canada Edition

Our consumer survey of 650 Canadian shoppers highlights spending plans for the Holiday season, factors driving purchase decisions, likelihood of shopping online vs in-store and much more.

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PowerReviews Christmas Shopping Consumer Survey 2020 – UK Edition

Our consumer survey of 2,296 UK consumers highlights Christmas shopping spending plans, factors driving purchase decisions, likelihood of shopping online vs in-store, importance of Black Friday and much more.

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UGC Holiday Best Practices: Your 2020 Guide

Learn how to optimize your Ratings & Reviews program in advance of the upcoming holiday shopping season.

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PowerReviews Holiday Consumer Survey 2020

Our consumer survey of 5,383 shoppers highlights spending plans for the Holiday season, factors driving purchase decisions, likelihood of shopping online vs in-store and much more.

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