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- Consumer Research
- UGC Benchmarks
- All
- Consumer Research
- UGC Benchmarks
Q&A: Av. Interactor and Impression Conversion Lift
A Q&A Impression Lifts Conversion by 51%, While a Q&A Interaction Lift Conversion 138%
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Ratings & Reviews: Av. Interactor and Impression Conversion Lift
Simply Seeing Reviews Lifts Conversion by 20%, While Interacting With Reviews Lifts Conversion by 128%
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Meeting Beauty Shopper Digital Expectations in a Post-Pandemic World
How COVID continues to impact how and where consumers shop for beauty products, according to research from 11,000+ shoppers.
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The Conversion Impact of User-Generated Content: The Complete Breakdown for 2022
A comprehensive breakdown of how various components of user-generated content impact conversion rates, based on an analysis of 1.5MM online product pages from over 1,200 ...
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Ratings & Reviews Benchmarks: Visual UGC
Despite Increasing Importance to Consumers, Average Media Coverage for Most Brands Hovers Around 37%
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Ratings & Reviews Benchmarks: Review Length
The Average Review Is Only 218 Characters Long, Far Below the Consumer-Preferred 500+ Minimum
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